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Episode 12

 
Published on:

20th Mar, 2024

Episode 11

 
Published on:

22nd Feb, 2024

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About the Podcast

Snap Decisions
Snap Decisions gives you a behind-the-scenes look at the key decisions that shape how products, brands and personalities present themselves to the world. Two savvy marketers and Monday morning quarterbacks, Brian Marks and John Young, offer their analysis of marketing and tech news and interview fascinating people who make big decisions. Learn about unique journeys and how pivotal moments drove success.

About your hosts

John Young

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Growing up as the kid who actually enjoyed watching ads as much as classic TV reruns, it’s no surprise John Young ended up as a brand marketing executive with a passion for crafting how organizations show up in the world. He’s an entrepreneurial-minded chief marketing officer with extensive experience building stronger brands and growing businesses.

Working with companies ranging from startups to Fortune 30, he has delivered impactful marketing experiences that resonate with customers, tackled thorny communications and positioning challenges, and led large-scale change initiatives. John has driven results and executed award-winning programs for companies across various industries.

A two-time founder, John currently leads a marketing advisory firm, J-Fly Partners, where he helps growing businesses with brand positioning strategies, marketing plans, pitch decks to investors and customers, communications, product launch plans, PR, and performance media campaigns.

Brian Marks

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Brian’s spent more than 20 years building and activating digital marketing and communications strategies for diverse brands across financial services, food, education and sports. His leadership has led strategic growth and digital transformation through innovative marketing solutions. With a strong focus on strategy, planning, content creation, and customer experience, he’s delivered results that elevate brands and enhance engagement. His expertise spans several key areas: Strategy + Planning, Content + CX, Technology + Enablement, and Leadership + Mentoring.

Marketing jargon aside, he’s passionate about:

-> relentlessly finding the right solution that makes the right difference at the right time
-> saying Yes when others only say No and saying No when others only say Yes
-> bringing people together to accomplish something bigger than ourselves
-> enjoying every moment
-> Philadelphia